Identify target audience, create brand objectives, generate an overall framework for the public relations campaign and provide counsel on best practices.
Press Material Creation
Develop and distribute compelling brand materials including pitches, press releases, fact sheets, bios, line sheets, and more.
Share the brand story and offerings to garner extensive coverage in print, broadcast and digital media outlets.
Metrics and Monitoring
Qualitative and quantitative analysis of media coverage against ROI, Key Performance Indicators and campaign goals.